Arrow Factory Video was founded in 2016 under the umbrella of the emerging news website Jiemian. It is dedicated to creating original, captivating content that takes a fresh look at modern Chinese society from a variety of perspectives, and seeks to show a diversity of individuals and groups that contrast with the norms of Chinese society and the world.
Arrow Factory Video believes that most online video content in China lacks deep insight into meaningful social issues. Visuals have the power to pierce through noise and ambiguity and strike directly at the heart of a story, and to capture the viewer with the truth. Arrow Factory Video aims to satisfy the entertainment needs of viewers while at the same time widening their worldviews, and creating sparks of new ideas. Of their work, they say, “These are real stories that bend your imagination. And they’re constantly unfolding.”